{"id":811855,"date":"2025-05-07T15:29:07","date_gmt":"2025-05-07T15:29:07","guid":{"rendered":"https:\/\/esports.is\/?p=811855"},"modified":"2025-05-07T15:29:07","modified_gmt":"2025-05-07T15:29:07","slug":"fyrrverandi-framleidandi-call-of-duty-gagnrynir-leikjaidnadinn-verid-frekar-eins-og-larian-sidur-eins-og-activision","status":"publish","type":"post","link":"https:\/\/esports.is\/en\/fyrrverandi-framleidandi-call-of-duty-gagnrynir-leikjaidnadinn-verid-frekar-eins-og-larian-sidur-eins-og-activision\/","title":{"rendered":"Fyrrverandi framlei\u00f0andi Call of Duty gagnr\u00fdnir leikjai\u00f0na\u00f0inn: \u201eVeri\u00f0 frekar eins og Larian, s\u00ed\u00f0ur eins og Activision\u201c"},"content":{"rendered":"<figure id=\"attachment_811857\" aria-describedby=\"caption-attachment-811857\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-large wp-image-811857\" src=\"https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo-1024x1024.jpg\" alt=\"Baldur\u00b4s Gate - Logo\" width=\"620\" height=\"620\" srcset=\"https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo-1024x1024.jpg 1024w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo-300x300.jpg 300w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo-150x150.jpg 150w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo-768x768.jpg 768w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo-450x450.jpg 450w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/bg3-Logo.jpg 1200w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/a><figcaption id=\"caption-attachment-811857\" class=\"wp-caption-text\">Baldur\u00b4s Gate<\/figcaption><\/figure>\n<p>Fyrrverandi framlei\u00f0andi hj\u00e1 einni st\u00e6rstu t\u00f6lvuleikjake\u00f0ju heims, Call of Duty, hefur vaki\u00f0 athygli fyrir beinskeytta gagnr\u00fdni \u00e1 n\u00faverandi \u00e1herslur \u00ed leikjai\u00f0na\u00f0inum. \u00cd f\u00e6rslu \u00e1 samf\u00e9lagsmi\u00f0linum X (\u00e1\u00f0ur Twitter) hvatti hann leikjah\u00f6nnu\u00f0i til a\u00f0 l\u00edta frekar til Larian Studios \u2013 en s\u00ed\u00f0ur til st\u00f3rfyrirt\u00e6kja \u00e1 bor\u00f0 vi\u00f0 Activision.<\/p>\n<p style=\"padding-left: 40px;\">\u201eM\u00f6rg leikjafyrirt\u00e6ki, \u00fear \u00e1 me\u00f0al Call of Duty, einbl\u00edna of miki\u00f0 \u00e1 a\u00f0 h\u00e1marka ar\u00f0semi \u00e1 kostna\u00f0 spilunargildis,\u201c<\/p>\n<p>skrifar @pixelsofmark.<\/p>\n<p style=\"padding-left: 40px;\">\u201e\u00deeir rei\u00f0a sig \u00e1 FOMO-marka\u00f0ssetningu (fear of missing out) og EOMM-leikjakerfi (engagement-optimized matchmaking). \u00dea\u00f0 vir\u00f0ist sem leikjai\u00f0na\u00f0urinn hafi fjarl\u00e6gst meginmarkmi\u00f0 sitt: a\u00f0 skapa g\u00e6\u00f0aaf\u00fereyingu fyrir leikmenn.\u201c<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">Thank you! A lot of games, Call of Duty included just focus on how to make the most money possible out of the player base. They rely heavily on FOMO marketing and EOMM matches. But I feel like it used to be just more about the quality of the game which would drive players to\u2026<\/p>\n<p>\u2014 Mark Rubin (@PixelsofMark) <a href=\"https:\/\/twitter.com\/PixelsofMark\/status\/1917073690925428748?ref_src=twsrc%5Etfw\">April 29, 2025<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>\u00cd f\u00e6rslunni l\u00fdsir hann eftir breyttri hugsun innan i\u00f0na\u00f0arins, \u00fear sem g\u00e6\u00f0i leiksins \u2013 ekki marka\u00f0s\u00e1tak e\u00f0a \u00f3bein s\u00e1lfr\u00e6\u00f0ileg vi\u00f0mi\u00f0 \u2013 s\u00e9u \u00fea\u00f0 sem dr\u00edfi f\u00f3lk til leiks.<\/p>\n<p style=\"padding-left: 40px;\">\u201eLeikurinn \u00e1 a\u00f0 f\u00e1 h\u00e1tt spilunargildi af \u00fev\u00ed a\u00f0 hann er g\u00f3\u00f0ur og f\u00f3lk vill spila hann \u2013 ekki vegna \u00feess a\u00f0 hann hafi 250 millj\u00f3na dollara marka\u00f0s\u00e1\u00e6tlun.\u201c<\/p>\n<p>Hann bendir \u00e1 a\u00f0 \u00fer\u00f3unara\u00f0ilar eigi a\u00f0 setja spilara \u00ed fyrsta s\u00e6ti me\u00f0 \u00fev\u00ed a\u00f0 skapa betri spilun, \u00e1hugaver\u00f0ari kort og fj\u00f6lbreyttari spilunarm\u00f6guleika. Hann gagnr\u00fdnir s\u00e9rstaklega hvernig sum fyrirt\u00e6ki nota \u201eengagement-based\u201c takt\u00edk \u2013 kerfi sem eru h\u00f6nnu\u00f0 til a\u00f0 halda leikm\u00f6nnum vi\u00f0 efni\u00f0, fremur en a\u00f0 bj\u00f3\u00f0a upp \u00e1 raunverulega \u00e1n\u00e6gjulega upplifun.<\/p>\n<p>A\u00f0 lokum setur hann m\u00e1li\u00f0 \u00ed samhengi me\u00f0 einf\u00f6ldu \u2013 en \u00e1hrifamiklu \u2013 saml\u00edkingu:<\/p>\n<p style=\"padding-left: 40px;\">\u201eVeri\u00f0 frekar eins og Larian, s\u00ed\u00f0ur eins og Activision.\u201c<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/Larian-Logo.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-811858\" src=\"https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/Larian-Logo.jpg\" alt=\"Larian - Logo\" width=\"700\" height=\"400\" srcset=\"https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/Larian-Logo.jpg 700w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/Larian-Logo-300x171.jpg 300w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/Larian-Logo-150x86.jpg 150w, https:\/\/esports.is\/wp-content\/uploads\/2025\/05\/Larian-Logo-450x257.jpg 450w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>Larian Studios, sem hlaut miki\u00f0 lof fyrir \u00fer\u00f3un Baldur\u2019s Gate 3, hefur einmitt veri\u00f0 lofsungi\u00f0 fyrir notendami\u00f0a\u00f0a h\u00f6nnun og dj\u00fapa vir\u00f0ingu fyrir spilurum. Leikurinn, sem n\u00e1\u00f0i gr\u00ed\u00f0arlegri vins\u00e6ldum \u00e1n \u00feess a\u00f0 beita yfir\u00feyrmandi marka\u00f0sa\u00f0fer\u00f0um, er \u00ed augum margra andst\u00e6\u00f0a vi\u00f0 hef\u00f0ir st\u00f3rfyrirt\u00e6kja \u00e1 bor\u00f0 vi\u00f0 Activision, \u00fear sem tekju\u00f6flun vir\u00f0ist oft sett ofar notendaupplifun.<\/p>\n<p>Umm\u00e6li @pixelsofmark endurspegla vaxandi umr\u00e6\u00f0u \u00ed leikjai\u00f0na\u00f0inum um mikilv\u00e6gi \u00feess a\u00f0 endurhugsa forgangsr\u00f6\u00f0un \u2013 fr\u00e1 h\u00e1marksgr\u00f3\u00f0a yfir \u00ed skapandi og \u00e1str\u00ed\u00f0ufulla leikjager\u00f0 sem eflir traust og tr\u00fafesti me\u00f0al leikmanna.<\/p>","protected":false},"excerpt":{"rendered":"<p>Fyrrverandi framlei\u00f0andi hj\u00e1 einni st\u00e6rstu t\u00f6lvuleikjake\u00f0ju heims, Call of Duty, hefur vaki\u00f0 athygli fyrir beinskeytta gagnr\u00fdni \u00e1 n\u00faverandi \u00e1herslur \u00ed leikjai\u00f0na\u00f0inum. \u00cd f\u00e6rslu \u00e1 samf\u00e9lagsmi\u00f0linum X (\u00e1\u00f0ur Twitter) hvatti hann leikjah\u00f6nnu\u00f0i til a\u00f0 l\u00edta frekar til Larian Studios \u2013 en s\u00ed\u00f0ur til st\u00f3rfyrirt\u00e6kja \u00e1 bor\u00f0 vi\u00f0 Activision. \u201eM\u00f6rg leikjafyrirt\u00e6ki, \u00fear \u00e1 me\u00f0al Call of Duty,<\/p>","protected":false},"author":2,"featured_media":811856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[150],"tags":[625,922,138,924,993],"class_list":["post-811855","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tolvuleikir","tag-activision","tag-baldurs-gate-3","tag-call-of-duty","tag-larian-studios","tag-mark-rubin-pixelsofmark"],"_links":{"self":[{"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/posts\/811855","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/comments?post=811855"}],"version-history":[{"count":0,"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/posts\/811855\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/media\/811856"}],"wp:attachment":[{"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/media?parent=811855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/categories?post=811855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/esports.is\/en\/wp-json\/wp\/v2\/tags?post=811855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}